Workshop: If It Walks Like a Duck and Talks Like a Duck, It Is Likely a Duck

Categories: Event
Date: 09/10/2019
Time: 18 h 45 - 21 h 00
Location: Timesmore
Links: iCal - Google Calendar

Wednesday, 9 October 2019 from 18h45 to 21h00, at Timesmore (Boulevard St Michel 47, 1040 Brussels) it will be held the workshop If It Walks Like a Duck and Talks Like a Duck, It Is Likely a Duck, by Sheldon Poujade.

Critical thinking is relevant to how we make, and help others to make, informed decisions. It is also relevant to how we rationalise a conversational topic or the content of an interesting news article. 

At times, we may instinctively feel that what a speaker has said, or an author has written, is the same as stating that,“2+2=5”. It “feels” illogical, but we may consider ourselves lacking the prerequisite knowledge of the topic to pursue a sensible line of questioning. We will refer to that inner instinct as “Common sense” for the purpose of this workshop. Common sense explains the title of the talk. We will touch on a variety of human made systems, for example marketing, finance and economics from a practical everyday perspective. Together, we will explore how giving a little space to common sense can guide our thinking effectively.

In this workshop, you can expect to…

• be exposed to a few of the methods, used in marketing, that are intended to subconsciously “silence” our common sense.
• learn some of the elements of understanding a market, for a product or service, through the application of common sense. This may be relevant to understanding the companies where we currently work or the launch or development of our own business projects.
• learn that what appears very complex in these human made systems are founded on pillars of common sense.

About Sheldon

Sheldon’s background is in pharmaceutical products at the country, regional and global levels. Specifically, he works in the field of vaccines and immunology.

Confirm Your Participation

If you wish to attend this workshop send an e-mail to jeffrey@imaginationclub.org or following the link above. You are welcome to invite guests. But do let us know how many guests you’ll bring along. If you change your mind, please let us know right away. If you register for an event, your first name and the first letter of your surname will be on the list of participants on the web page. If If you do not wish to have even your first name appear on the attendee list in the web, please let us know in your reply. Registration to workshops may be limited.

A contribution of €15 to cover expenses (including materials, drinks, snacks, etc…) will be asked.

Find more information here.