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Big in Japan: Autoworld Brussels Celebrates the Icons of Japanese Motoring

Brussels – This summer, Autoworld Brussels is set to transport visitors on a spectacular journey through the heart of Japanese automotive culture. From July 3rd to August 31st, the museum will host Big in Japan, an immersive exhibition that pays tribute to the craftsmanship, innovation, and enduring spirit of Japan’s iconic cars and motorcycles.

The exhibition promises a sensory voyage through the landscapes of Japan, from vibrant cityscapes and legendary racetracks to tranquil natural scenes. Visitors will be greeted by more than 55 vehicles, each embodying the rich heritage and technological prowess of the Japanese automobile and motorcycle industries.

Among the featured highlights are historic classics such as the Mazda Cosmo, Toyota 2000 GT and Spider, and the timeless Toyota Supra. Fans of high-performance engineering will be thrilled to see rare supercars like the Honda NSX and Toyota GT One, while motorsport enthusiasts can admire racing legends such as the Le Mans-winning Mazda 787B and Carlos Sainz’s Toyota Corolla WRC.

Two-wheel aficionados are not forgotten. The exhibition also traces the evolution of the Japanese superbike—from the game-changing Honda CB750 to the modern Suzuki Hayabusa and Yamaha R1—marking half a century of engineering brilliance and speed.

The entire Autoworld space will be transformed for the occasion, infused with Japanese aesthetics inspired by everything from the neon lights of Tokyo to the serene landscapes surrounding Mount Fuji. The experience will include a special creative zone for children with manga drawing, origami workshops, and retro arcade games, as well as Japanese-themed dishes at the on-site Brasserie Bagnole.

As part of the celebration, a Cars & Coffee – Big in Japan event will take place on Saturday, July 12. Classic and custom Japanese vehicles will gather on the museum’s esplanade, offering fans a chance to mingle in a festive, JDM-rich atmosphere.

Don’t Miss the Exclusive Preview Night – July 2, 2025

Before the official opening, Autoworld will host an exclusive Preview Night on Wednesday, July 2nd, from 6:00 to 10:00 pm. This special evening event offers an early look at the exhibition in an atmosphere steeped in Japanese flair. Attendees will be the first to walk through atmospheric reconstructions of Japanese scenes, admire the full vehicle lineup, and enjoy live animations and cultural décor.

Places for the Preview Night are limited — so be sure to reserve your tickets now and be among the first to experience Big in Japan at Autoworld Brussels.

For more information and ticketing, visit www.autoworld.be.