How to make it as a company in the new China? Tips & tricks by in-the-field experts

Categories: Event
Date: 24/01/2019
Time: 18 h 30 - 20 h 30
Location: L'Horloge du Sud
Links: iCal - Google Calendar

YCW Brussels: “How to make it as a company in the new China? Tips & tricks by in-the-field experts Thomas König and Sven Agten” authors of the book “So schafft man China” (How to make it in China – how to master business and everyday life in the Middle Kingdom)

China is increasingly becoming the strongest power on the world market. The pressure of knowledge is increasing for many companies, since in times of internationalisation and globalisation it is almost inevitable to enter into business relations with Chinese companies.

YCW Brussels will uncover the secrets for successful business relations with Chinese companies with Thomas König and Sven Agten, authors of the book “So schafft man China” (How to make it in China – how to master business and everyday life in the Middle Kingdom). Through a mix of personal anecdotes and what the two authors perceive to be the most important megatrends currently en vogue in China (such as e-commerce, Made in China 2025), they will provide us with a deep insight into the economy and culture of the country. At the same time, they will also give valuable practical tips in dealing with Chinese culture, which is essential for successful business relations.

The main topics include:
– Opportunities & challenges in the new China (growth of the middle-class, flaws of the Chinese education system)
– Innovation or Made in China 2.0
– Relationship between businesses and government
– Complexity and diversity in society

Venue Details for L’Horloge du Sud

Address: Rue du Trône 141, 1050 Ixelles.

Important notice: due to time constraint with the new venue, the talk will start at 18:45 sharp and end at 20:30. Please arrive on time to register and take a seat.

RSVP here.